SustainableMarketing.com specializes in public relations (PR) for green, organic, and sustainable organizations. We have a vast network of contacts, and innovative, technology-driven solutions that allow you integrate press release and public relations work with the rest of your sustainable marketing campaign.
The public relations work is overseen by Scott Stapf, whose involvement
in such efforts dates 12 years to 1992. Scott has worked with Self-Help
Credit Union, the Center for Responsible Lending, the Social Investment
Forum, the Community Investing Group, Pax World Funds, KLD Research,
and the Calvert Group.
SustainableMarketing.com's innovative public relations methods are
subjected each day to the acid test of empirical verification in the
real world. Our outstanding track record of media and issues management
success is compiled through a trail-blazing approach that makes optimal
use of emerging communications technology, including the Web. We prove
ourselves to be a leader by placing you in national newspapers, network
evening news and morning shows, news and business weeklies, cable
television programs, targeted local newspapers and electronic outlets,
professional journals and other specialty publications. Our massive network of national and grassroots media contacts with hundreds of reporters and editors in the business, consumer and popular media is unparalleled and grows daily.
SustainableMarketing.com's true mark of distinction in media promotion
activities is a refusal to settle for "publicity for publicity's sake."
Rather, our public relations efforts are painstakingly crafted and
executed to generate publicity for influence's sake.
This insistence on media visibility of real and lasting importance to
our clients has proven particularly effective when integrated with a
related legislative or other public policy initiative. Established
in-house capabilities of SustainableMarketing.com's include: media
training, crisis communications, national and grassroots campaigns, Web
site development and promotion, speech writing, op-ed placement, video
news release (VNR) production and strategic image enhancement. We have
worked with the pioneers of several important media promotion
techniques including the use of e-mail news releases (replacing slow
and costlier "snail mail" and FAX), the split-level national media
event and others. |
